Jane Cosmetics teams up with She's the First, a Millenial-driven, non-profit organization, which deems to be a perfect fit as a "Friend of Jane".
1. Values align. Jane rebranded and re-launched this summer with a promise to give back to communities and to make the world a better place.
2. Share a demographic audience. Young women who shop affordably and embrace style and substance. Jane describes its customer as "socially conscious, educated, free spirited, giving, thoughtful and fun."
3. 100% committed. Jane created a special lip gloss collection that donates 100 percent of net proceeds to She's the First.
Our first collaboration with She's the First features a signature lip gloss collection. 100% of the net proceeds from the sale of this product go back to the organization. We are also the official corporate sponsor of the group's annual Tie-Dye Cupcake Bake Off, a national campaign featuring student cupcake bake sales across the country that fundraise for girls' education sponsorships in eight developing world countries. And that's just the beginning.
We want the Jane woman to find her own style and then share it with the world to see. We know we will be watching, we hope you will be too.